Attention Recruiting Firm Owners & Directors:


[headline_tahoma_small_centered color=”#CC0000″]Give Us One Day and We’ll Show You How To Grow Your Recruitment Company’s Sales, Profits and Business VALUE By 30-100% in 180 Days![/headline_tahoma_small_centered]

‘Recruitment Business Mastery’ – London, July 12th, 2012

Join Mark Whitby and Romney Rawes for this Special One-Day Seminar and Discover How to Achieve a Quantum Leap in Growth, Profits and Shareholder Value

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Dear Fellow Recruiter,

I’m wondering which of the following ring true for you:

• Your yield per head is not what it should be

• You want to grow faster yet you just can’t find enough good recruitment consultants

• Your team’s sales ACTIVITY is erratic, and billings are inconsistent

If you found yourself saying ‘yes’ to any of the above, then I’ve got good news…

From where your recruiting firm is right now, you can increase your team’s Productivity, Performance and Profits … and FASTER than you might realise. However you need to have the right Strategies, Systems, People and Process in place to make it happen.

We’ll teach you the exact steps you need to implement when you attend ‘Recruitment Business Mastery’ on July 12th!

These Are Just Some of The Results You Will Achieve By Attending

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  • Increase your gross profits per head – and get your team hitting target consistently
  • Build a team of motivated, high billing recruitment consultants
  • Design a Strategic Plan to maximize the long-term VALUE of your business
  • Improve your pre-tax profits by at least 50% in 180 days, which you can re-invest in growth, increase your dividend, or both!
  • Create a Recruitment business that runs like a well-oiled, high performing and profitable machine
Best of all, you’ll leave with a detailed, step-by-step Action Plan for the next 90-180 Days.

Sales Increase by 67% in 90 Days

“Mark Whitby has been instrumental in helping our Recruitment Consultants reach a higher level of sales success. The feedback from our Consultants was excellent, they all enjoyed their time with Mark and all benefited from his coaching … Our sales increased by 67% over the period Mark was involved with our team.”

Richard Duguid
Director, Industrial Division, Maxwell Bruce Ltd

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Here’s Your Agenda for This Action Packed and Intensive Day

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[text_bar_1 background=”#444444″ + width=”100%”]How to Maximize Your Team’s Sales Performance[/text_bar_1]

Presented by Mark Whitby

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  • The 4-part “Performance Management System” that is proven to get your consultants billing consistently
  • Mistakes to avoid when setting sales targets and KPI’s
  • How to drive consistent sales ACTIVITY – without “micro-managing”
  • How to deliver measurable improvements in sales CONVERSION
  • The exact strategies to implement that create a culture of sales success
  • How to get your office buzzing with high-energy, motivated recruiters
  • Coaching recruiters to peak performance
  • A positive and effective way to manage under-performers


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[text_bar_1 background=”#444444″ + width=”100%”]Don’t Just Let Your Business Grow, Make It Grow![/text_bar_1]

Presented by Romney Rawes

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  • How to think and work strategically (working ON the business, not just IN the business)
  • Why you MUST make the transition from ‘Sales Management’ to ‘Business Management’ if you want to achieve exceptional growth
  • The Top 7 Growth Drivers
  • The exact Strategic Planning process that Romney used to grow Abacus Recruitment from a small independent agency into an international PLC which sold for £18M in just 5 years.
  • The 8 key factors that will affect the value of your business
  • Specific examples of ‘Non-Financial Motivators’ that significantly improve staff performance (and retention) but don’t cost you a penny
  • 4 steps to ensuring that the GP is sustainable and will continue without your direct, day to day involvement


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[text_bar_1 background=”#444444″ + width=”100%”]How To Increase Profits By At Least 50% in 180 Days[/text_bar_1]

Presented by Romney Rawes

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  • How three simple 1% changes will boost your profits by a minimum of 50% – GUARANTEED!
  • That will mean the Value of your business will also have increased by 50%
  • 8 critical measures that require close monitoring
  • 10 specific ideas for boosting revenues
  • 10 specific ideas for slashing costs
  • How to resist price pressure and reduce discounting


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[text_bar_1 background=”#444444″ + width=”100%”]How To Hire Top Producing Recruiters[/text_bar_1]

Presented by Mark Whitby

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  • Where to find top performers who will add value to your bottom line FAST
  • How to retain and motivate top performers
  • The 11 traits of top-producing recruiters
  • How to avoid making a bad hiring mistake – and improve your success rate at picking winners
  • When to hire rookies vs. experienced recruiters
  • One simple technique that will dramatically improve your selection process (almost nobody does this!)


“Thank you Mark for an extremely productive Sales Coaching programme. It generated a real buzz in the office — we have doubled our sales activity and everyone is enjoying their canvass call sessions! Everyone agreed that it was a worthwhile experience and since your programme, our consultants are picking up the phone with positive expectations of a successful outcome.Your Sales Coaching programme has definitely made an impact and was well worth the investment.”Roddy Hammond
Managing Director, Hammond Resources,

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When & Where

Date: July 12, 2012
Timing: 9:30am to 5:00pm, Registration at 9:00am
Venue: Central London, venue TBC

Lunch provided

Meet Your Expert Trainers

Romney RawesRomney Rawes was the Managing Director of Reed Employment plc for 5 years before co-founding Select Appointments in 1983, which he grew to £3M pre-tax profit in 4 years and subsequently floated on the USM in 1987. Later he joined Abacus Recruitment plc as Deputy Chairman and developed the strategic plan which resulted in a floatation on AIM in 1995 and ultimately the sale of the business in 1998 for £16M. Since then he has served as a Non-Executive Director and Management Consultant to many successful recruitment companies. He was the inaugural winner of Recruiter magazine′s Gary Clark Award for lifetime achievement for Outstanding Contribution to the recruitment profession. He is the founder of the RIB Index, a web-based benchmarking tool that enables professional recruitment companies to benchmark their performance against their peers.

From Zero to £10,000,000

“We doubled our revenueyear on year … Romney’s input has been worth hundreds of thousands if not millions.”

Angela Middleton
Managing Director, Middleton Murray

“We sold the business for £25,000,000.”

“I attended a seminar that Romney delivered for senior managers in Recruitment. I approached him about helping us formulate a strategy to exit the business in 3-5 years. We appointed Romney as a Non-Executive Director. He gave us a fresh perspective, objective analysis, accountability plus ideas and insights based on 40 years recruitment experience. We increased our spread of clients, increased our margins. We looked at what we could do in terms of marketing and strategy for getting more business. Romney helped us to develop our second tier of management, to develop their skills, so that the business was less reliant on the individuals who set it up and could operate successfully without us. He accelerated the process of achieving a successful exit – within 18 months of hiring Romney we sold the business for £25,000,000.”

Mark Farris
Co-Founder, Judd Farris Property Recruitment,

Mark WhitbyMark Whitby helps recruiting firm owners to increase their billings and grow their business. His proven system has helped recruitment consultants to DOUBLE their billings and owners to increase their team’s sales by 67% in 90 days.Since 2001, Mark has helped thousands of recruiters to maximize their performance and earned a reputation as a world class coach, trainer and consultant to the recruitment industry, with clients in United Kingdom, United States, Canada, Australia, New Zealand, India and Singapore. Prior to launching his training consultancy, Mark was a top-producing recruiter with one of the UK’s largest recruiting firms.An expert in motivation and sales performance, Mark is the author of “Recruiting in Tough Times: How to Increase Your Sales in a Soft Economy” which has been downloaded by over 2,500 recruiters worldwide. He hosts an annual event called Big Biller Summit – the world’s biggest virtual conference for the recruiting and staffing industry. He’s the founder of web-based recruiter training site

Originally from Canada, Mark has over 15 years’ experience of sales, marketing and business development in both the UK and North America.

2333% Return on Investment“The team were very positive about the workshop and more importantly have been putting the ideas into practice. In the last three months, we won £35,000 worth of retained assignments as a direct result of the strategies and techniques we learned on the course.”Andy Barton
Director, Recruitment Zone

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So What Is Your Investment?

What might you pay for access to information that could put an extra 100k, 200k, or 500k in your business bank account this year?

Well you might be surprised to learn that ‘Recruitment Business Mastery’ is only £497 per person, plus VAT. That price includes lunch and all course materials.

SAVE £100 When You Register Before July 5th at 5pm

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Only £397 (Regular Price £497)

Bring Your Fellow Director Along

For Half Price

Many Recruitment firms who are serious about growing their business succeed because all the directors are on the same page. They agree on the best strategies and actions to take. With this in mind we are making a special time limited offer. Pay for just two places and 3 people can come from your business.

This option will be given to you at checkout.

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Fast Action Bonus – 2

Personal Rapid Implementation Strategy Session worth £250 plus VAT, if applicable

Value £250 plus VAT, if applicable

As a one time special I am offering for the first 10 people who register, you will receive a personal one to one session with me post the event where we can personally work on your next steps.

Special FREE Bonus #2 – Value £282 plus VAT, if applicable

“Secrets of Successful Recruiting firm owners” Interview series

I have worked in recruitment training for over a decade. During this time I have interviewed the best of the best and when you sign up for ‘Recruitment Business Mastery’ I will give you access to 6 of the best recordings which until now these have only been available to my VIP clients.

There you have it. With access to the special discounts and bonuses, an intensive 1 day with Romney and I you have the complete system for taking your Recruitment Company to the next level——-right now!

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[guarantee_box_1 title=”Your £50,000 Risk Free Guarantee”]We are so confident that you’ll get an exceptional return on your investment with us that we offer a “never-seen-before-in-the-recruitment-training-industry” money back guarantee.

If after attending the morning session of Recruitment Business Mastery, you do not feel that you’ve received tools and strategies that will earn or save your company at least £50,000, then simply turn in return your course materials at lunchtime for a full refund of your registration fee. [/guarantee_box_1]

If You Are Serious About Your Business You Can’t Afford Not To Be With Us
on July 12th—Remember We Are Taking All The Risk With Our 100% Money Back Guarantee


To You and Your Success,

P.S. You will leave this seminar with the strategies, tactics and step by step action plan you can implement the next day to increase your revenue and profits right away. Remember, we are taking all the risk so go ahead and Register NOW!

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